As I AmDoubleButter Cream Rich Daily Moisturizer, 227g/8 oz.

'As I am' thank you for creating such a lovely smelling, thick hair cream that leaves my hair moisturised to the max and more than manageable. Looking at already ordering another tub. Would recommend for afro hair.

Lovely creamy texture, smells great and makes hair feel soft and smooth

A good blend of ingredients whipped to a soft and easy to apply cream that is easily absorbed into my hair. I have kinky hair that is usually thirsty but this locks in moisture well after hydrating. A plus for the beautiful scent.

Love this stuff. So moisturising for 4a curly hair.

I love this brand . Each single product is fantastic as it leaves the curly hair extra moisturised and they looked every single time so healthy and defined. I don’t change this brand with anything else .

Smells nice, has a texture like body butters but the container is quite small for the price and what it's needed for.

I have naturally curly hair that frizzes as soon as it hears rain on the forecast and have spent my life searching for a product that actually works. This range works, it's amazing. Now there is still a tiny bit of frizz but come on, nothing is that perfect. What I did discover is well defined curls that are soft to touch. I use their leave in conditioner and apply this straight after, wrap hair in a t-shirt for 20 - 40 minutes, then let it air dry the rest of the way. It works for me and at these prices it is much cheaper than some other products. I have discovered other places to get it even cheaper are boots (3for2) and even TKMax. Hope this helps.

I have medium porosity 3B hair with some coarse strands, and this product hasn’t worked well for me after several trials. Although it does provide some hold, it makes my hair quite frizzy on wash day, and my curls feel heavy and weighed down, regardless of how little or how much I use. I wouldn't recommend it if you're looking for a moisturising styler.